I need to grow my followers but don't have a budget.

Let’s face it, social media has become ingrained in most of our lives. What was once primarily about connecting with friends and finding out where the next party was to a fully functional ecosystem with nearly anything you could want. Social media has made it possible for small businesses with small budgets to compete in a larger marketplace.

One of the most effective ways to use social media for marketing is to take advantage of trends and hashtags. Trends are topics that are currently popular on social media, and hashtags are words or phrases that are used to categorize the content. By using relevant trends and hashtags, businesses can ensure that their content is seen by more people.

There are a few things to keep in mind when using trends and hashtags for marketing. First, it is important to choose trends and hashtags that are relevant to your business. If you are a restaurant, for example, you might want to use hashtags like #foodie, #restaurant, or #foodporn. Second, it is important to use trends and hashtags that are popular. If a trend or hashtag is not popular, it is unlikely that your content will be seen by many people. Finally, it is important to use trends and hashtags in a creative way. Simply using a trend or hashtag is not enough. You need to use it in a way that is interesting and engaging.

Here are a few tips for using trends and hashtags for marketing:

• Choose relevant trends and hashtags. Make sure that the trends and hashtags you use are relevant to your business and your target audience.

• Use popular trends and hashtags. The more popular a trend or hashtag is, the more likely it is that your content will be seen by people.

• Use trends and hashtags in a creative way. Don't just use trends and hashtags for the sake of using them. Use them in a way that is interesting and engaging.

• Monitor your results. Keep track of how your use of trends and hashtags is performing. This will help you to determine which trends and hashtags are most effective for your business.

Ask your question

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• Have you used hashtags to gain followers?
• Yes
• No

Here are resources for searching for trends and hashtags:

• Twitter trends tab can be a good free resource to find out what's being talked about on Twitter and most cases outside of Twitter. Also will help you determine which hashtags are being used

• Google Trends. Yes Google also displays free trend analytics

• Instagram allows you to easily search hashtags and check their popularity in second

Let’s show an example:

You check Twitter trends and see #toonami is trending, check Instagram and there are 200k people who have used that hashtag. You see #Toonami is an anime cartoon that launches in a day. You are a graphic designer and you have been trying to gain traction with a younger male audience, which gives you an idea to create an anime graphic with your logo and take advantage of the excitement (use other related hashtags you saw in other posts). #toonamifamily #toonamifaithful

You take a picture of yourself and upload it to an anime filter and place your logo on top. You decide to post on Twitter and Instagram. In the message section on both, you write: (hourglass emoji) Countdown to #Toonami, I am so excited I am dressing up for the occasion. Check out my other designs here: (link) You can take this content and reshare it on other platforms and change the messaging a bit.

By following these tips, you can use trends and hashtags to advance your marketing efforts without spending a dime on ads. If you need more advice on the topic or are ready to move forward with elevating your capacity to get messaging out, schedule a consult with Wonderful Me Media.

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